“Rewind is the perfect company to lead the way to waste-free exhibitions.”
Santiago Quiroga
- Director of Quality and CSR at IFEMA Madrid
In 2020, IFEMA MADRID, one of Spain’s biggest and most prestigious exhibition and convention centers, resolved to eliminate event carpets that couldn’t be recycled or reused in some way. And so began their quest for a partner who could supply a sustainable solution, install it, remove it, and have it recycled into new items for upcoming events.
With Rewind, IFEMA found a partner that matched their ambition to drastically reduce the environmental impact of large-scale events. The transition wasn’t just symbolic; it delivered measurable environmental benefits.
We think it’s easier if you can find a company that’s not just a provider,
but someone who shares your goals and ethics…
That’s what we found in Rewind.Santiago Quiroga, Director of Quality and CSR, and Jaime de la Figuera, Head of International Projects, explain why IFEMA Madrid — one of Spain’s leading exhibition and convention centres — chose Rewind® recyclable event carpet.
By working with Rewind, IFEMA Madrid found a sustainable flooring partner that supports its ambition to reduce event waste, encourage circularity and create more responsible exhibitions, without compromising on quality, speed or flexibility.
There’s no doubt that IFEMA Madrid and Rewind are on the same wavelength.
Recycling is a must for both. And they’re all about sharing that message with the over four million visitors that grace the center’s floor each year.
Rewind. Rethink.
IFEMA is a Rethinker of the highest caliber. And their passion for celebrating events and the planet in this interview is an inspiration.
Just one outcome of IFEMA Madrid’s partnership with Rewind is the set of dark, stylish design chairs that guests can look forward to comfortably kicking back in at the center’s events.
Rewind’s quality, integrity, speed, and flexibility have convinced this Rethinker. They know that Rewind solutions are the best way to enjoy life sustainably now.